More than

A sponsorship

The federation offers unique opportunities to connect your brand with engaged, active, and influential Canadians — while aligning with values that matter.

Corporate Partnership Program 2027–2030

Why companies partner with us

  • Reach an affluent 60+ demographic

    Engage a loyal audience with higher discretionary spending and strong brand affinity.

  • Align with healthy aging and active lifestyles

    Show your support for an active, vibrant lifestyle that resonates with today's consumers.

  • Demonstrate your commitment to communities across Canada

    Be part of a national event that strengthens local communities and celebrates volunteers.

  • Connect with participants who travel extensively

    Reach athletes and supporters who travel across Canada for the championship each year.

  • Support a respected national championship

    Align your brand with more than four decades of tradition, excellence, and sportsmanship.

  • Showcase your brand through livestreams, digital media, and on-site experiences

    Gain visibility before, during, and after the championship — where it counts.

A large group of curlers gathered together
A large group of curlers gathered together

A partnership with purpose. Exposure with impact. A connection that lasts.

A partnership with purpose. Exposure with impact. A connection that lasts.

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